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The Course

MBA in Fashion Business and Event Management

Master the art of Business and Soiree
Master Degree
Bengaluru

These undergraduate programmemes are designed for participants looking to enter the design world, and provide a complete education allowing participants to acquire the necessary knowledge and skills to pursue a career in the chosen field.

BENGALURU

 

Location

Bengaluru

Duration

2 years (full-time)

Eligibility

Any degree from the
UGC recognised university

Certificate Type

Master Degree

Degree Issuing Authority

Sunrise University

Programme Overview

An MBA in Fashion Business and Event Management can be your launchpad to a fulfilling career in this dynamic and ever-evolving industry. This programmeme will equip you with the knowledge and skills you need to master the business side of fashion. Gain expertise in areas like marketing, finance, operations, and supply chain management, specifically within the context of the fashion industry. Learn how to conceptualize, organize, and execute successful fashion events, from runway shows and product launches to trade shows and influencer marketing campaigns.

With a master's degree in fashion business and event management, graduates open doors to a diverse array of professional opportunities. From product managers and fashion brand managers to fashion buyers and retail managers, the possibilities are vast. Moreover, some graduates may choose to venture into unrelated fields such as consulting, investing, public relations, marketing, or event organizing. Our graduates find exciting prospects in esteemed organizations such as fashion houses, retailers, periodicals, and design firms. The MA in Fashion Business and Event Management empowers students to thrive in the dynamic and ever-evolving world of fashion and related industries.

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PROGRAMME OBJECTIVE
LEARNING OUTCOMES
CURRICULUM
CAREER OPPORTUNITIES
EVALUATIONS
ASSESSMENT METHOD
PLACEMENTS

  • Acquire a comprehensive understanding of the design process and essential tools required to develop innovative products and services within the realm of the Business of Interiors, fostering creativity and practicality.
  • Equip students with proficient knowledge and cutting-edge skills to effectively engage with both established and emerging technologies in the dynamic field of interior design, promoting adaptability and technological expertise.
  • Encourage students to delve deeply into the core aspects of design, materials, space planning, lighting, and acoustics, cultivating expertise in these critical areas and fostering a holistic approach to interior design.
  • Provide rigorous training in research methods specific to design and sustainability, preparing students to conduct in-depth investigations, which will culminate in a comprehensive and insightful final thesis.
  • Facilitate real-life exposure for students through engaging site visits, hands-on research projects, immersive store and factory visits, and meaningful external projects, nurturing practical skills and industry awareness.

Upon successful completion of the MSc. in Interior Design, students will demonstrate the following learning outcomes:

  • Proficiently design, plan, and execute functional spaces and landscapes to meet the needs and preferences of clients, incorporating principles of aesthetics and functionality.
  • Apply sustainable practices in the interior and architectural environment, considering environmental impact, resource conservation, and ethical considerations.
  • Develop and offer innovative design and business services in the field of interiors, integrating creativity with a sound understanding of market demands and client requirements.
  • Exhibit a comprehensive understanding of the interior design business, including material sourcing, CAD designing, visual merchandising, and effective management practices.
  • Acquire the necessary knowledge and skills to initiate and effectively manage an interior design services business, including aspects of finance, marketing, and client management.
  • Cultivate entrepreneurial abilities and a confident mindset, empowering students to lead their interior design careers with adaptability to technological advancements and industry trends.

  • Case Studies – Gauges students’ ability to adopt research methods to analyse gaps in the market and come up with credible solutions.
  • Industrial Visits– Teaches students industry trends and requirements.
  • Self-Study– Independent exploration of subjects to support classroom learnings.
  • Classroom Lectures– These lectures provide vital information to the students.
  • Seminars– Encourages students to debate and argue.
  • Studio / Workshop / Laboratory / Practical Sessions– Help students develop creative and practical abilities by simulating the industry.
  • Demonstrative– Utilised for required technical subjects.
  • Group Work– Encourages students to work as a team and understand the intricacies of working in a team.
  • Internal Assessments– Provides an evaluation of students’ learning progression during the entire length of the course.
  • Projects– In-class and independent research projects undertaken to demonstrate students’ depth of understanding of the subject.
  • Semester Examinations– Time-based formal assessments to test students' understanding of the subject.
  • Presentations– Used in a few subjects to demonstrate communication skills, professionalism, critical thinking and support findings.
  • Portfolio Assessment– Exhibits learning from the concept stage to execution.

    Semester 1

  • Fundamentals of Management
  • Organizational Behaviour
  • Managerial Economics
  • Accounts for Managers
  • Business Environment
  • Human Values
  • Business Communication & Technical Writing Skills Lab
  • Computer Application Lab
  • Practice School - I

    Semester 2

  • Human Resource Management
  • Marketing Management
  • Financial Management
  • Research Methodology
  • Quantitative Techniques & Operation Research
  • Entrepreneurship Development & Innovation Management
  • Seminar on Contemporary Issues
  • Data Science Lab
  • Practice School - II

    Semester 3

  • Entrepreneurship Development & Project Management
  • Strategic Management
  • Legal Aspects of Business
  • Elective I - Dynamics of Fashion
  • Elective I - Event Management & Planning
  • Elective I - Consumer Behaviour & Psychology
  • Elective I - Visual Merchandising
  • Managing Innovation
  • Summer Internship

    Semester 4

  • Elective II - Brand Management
  • Elective II - Sourcing & Vendor Management
  • Elective II - Publicity & Media Management
  • Elective II - Exhibition & Space Design
  • Elective II - Event Production Process
  • Elective II - E-Commerce
  • Business Policy
  • Summer Training Evaluation
  • Major Project
  • JD Design Awards
(Note - ***Sunrise University Kindly contact the Academic Counsellor for clarificatiion related to your respective courses.)
  • Visual Merchandiser
  • Trend Forecaster
  • Show and Event Producer
  • Retail Manager
  • PR Agent
  • Operations Manager
  • Merchandiser
  • Marketing Manager
  • Educator
  • Editor

Q: What does MSc. in Fashion Business and Event Management cover?
A: This programme hones event planning skills specific to the fashion industry, along with marketing and business strategies.

Q: What are the course timings?
A: The course usually spans 1.5 to 2 years of full-time study.

Q: What subjects will I study?
A: You will delve into fashion event production, retail management, marketing, entrepreneurship, and business management.

Q: Are placements offered?
A: Yes, the programme often facilitates internships and industry connections.

Q: How important are industry visits?
A: Industry visits offer practical insights into fashion business and event management practices.

Q: Why choose this course?
A: If you aspire to manage fashion events and enterprises, this programme equips you with the skills to excel in this dynamic field.

Q: What are JD Design Awards?
A: JD Design Awards recognize student excellence, providing exposure within the fashion and design industry.

Q: Is the course beneficial?
A: Absolutely, it equips you with skills to navigate the complexities of fashion business and event management.

Q: What is the infrastructure like?
A: The programme offers modern facilities and resources to enhance your learning experience.

Q: Does JD School of Design offer scholarships and fee concessions?
A: Yes, JD School of Design offers a variety of scholarships and fee concessions to help students access education. For more information click here .

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