The Course
MBA in Fashion Business and Event Management
Master the art of Business and Soiree
These postgraduate programmes are designed for participants looking to enter the design world, and provide a complete education allowing participants to acquire the necessary knowledge and skills to pursue a career in the chosen field.
BENGALURU
Duration
2 years (full-time)
Eligibility
Any degree from the
UGC recognised university
Certificate Type
Master Degree
Degree Issuing Authority
Collaboration with UGC Recognised University
Programme Overview
The MBA in Fashion Management course at JD School of Design offers a blend of business acumen and creative expertise tailored to the fashion industry. This course covers critical areas such as marketing, financial strategy, supply chain optimization, and operations management, while also focusing on event planning for fashion-specific initiatives like runway shows, product launches, and influencer-driven campaigns.
Graduates gain access to a wide array of career opportunities, including roles as product managers, brand strategists, retail leaders, and fashion buyers. Additionally, the programme’s versatility allows students to transition into consulting, public relations, or event management. With connections to top fashion houses, retail giants, and media outlets, this MBA is your pathway to a vibrant and impactful career in the global fashion ecosystem.
- PROGRAMME OBJECTIVE
- LEARNING OUTCOMES
- CURRICULUM
- EVALUATIONS
- ASSESSMENTS METHOD
- CAREER OPPORTUNITIES
- PLACEMENTS
- Gain a profound understanding of the ever-changing dynamics in the fashion and event management industries.
- Equip students with cutting-edge tools and technologies essential for efficient performance in these fields.
- Offer detailed guidance on research methodologies in design and management, preparing students for their final thesis while completing the MBA in Fashion Management course at JD School of Design.
- Develop expertise in critical areas such as Retail Management, Trend and Event Forecasting, Consumer Behavior, Public Relations, Budgeting, and Entrepreneurship.
The MBA in Fashion Management course from JD School of Design helps students to :
- Engage in meaningful and detailed research on important topics relevant to the fashion and event management fields.
- Strategically plan, design, and execute services for industries like clothing, media, and events.
- Create targeted communication strategies tailored for different media and platforms.
- Effectively oversee exhibitions and event setups to deliver impactful results.
- Understand and integrate sustainability, emerging technologies, and event dynamics into professional projects.
- Acquire knowledge of textile manufacturing, trend prediction, and the complexities of event planning.
- Gain entrepreneurial insights to start and run a successful business in fashion or event management.
Semester 1
- Fundamentals of Management
- Organizational Behaviour
- Managerial Economics
- Accounts for Managers
- Business Environment
- Human Values
- Business Communication & Technical Writing Skills Lab
- Computer Application Lab
- Practice School – I
Semester 2
- Human Resource Management
- Marketing Management
- Financial Management
- Research Methodology
- Quantitative Techniques & Operation Research
- Entrepreneurship Development & Innovation Management
- Seminar on Contemporary Issues
- Data Science Lab
- Practice School – II
Semester 3
- Entrepreneurship Development & Project Management
- Strategic Management
- Legal Aspects of Business
- Elective I – Dynamics of Fashion
- Elective I – Event Management & Planning
- Elective I – Consumer Behaviour & Psychology
- Elective I – Visual Merchandising
- Managing Innovation
- Summer Internship
Semester 4
- Elective II – Brand Management
- Elective II – Sourcing & Vendor Management
- Elective II – Publicity & Media Management
- Elective II – Exhibition & Space Design
- Elective II – Event Production Process
- Elective II – E-Commerce
- Business Policy
- Summer Training Evaluation
- Major Project
- JD Design Awards
(Note – ***Sunrise University Kindly contact the Academic Counsellor for clarificatiion related to your respective courses.)
- Case Studies: Encourage the application of research and analytical skills to identify and address market opportunities.
- Industry Visits: Introduce students to current practices, expectations, and real-world scenarios within the fashion sector.
- Independent Learning: Self-driven study enhances classroom concepts and encourages deeper subject exploration.
- Interactive Lectures: Equip students with foundational knowledge and practical insights into key concepts.
- Debates and Seminars: Facilitate critical engagement, allowing students to articulate their views and challenge perspectives.
- Hands-On Training: Practical sessions in studios or labs build technical skills and simulate real-world challenges.
- Technical Demonstrations: Provide step-by-step learning for technical modules.
- Team Assignments: Develop interpersonal and collaborative skills essential for team-based professional environments.
- Continuous Internal Assessments: Regular evaluations throughout the MBA in Fashion Management course offers insights into students’ ongoing learning and development.
- Practical Projects: Research-based assignments undertaken to demonstrate thorough knowledge and innovative thinking in fashion management.
- Formal Examinations: End-of-semester evaluations to test subject comprehension under timed conditions.
- Professional Presentations: Applied in select subjects to develop and evaluate communication skills, analytical reasoning, and professional demeanor.
- Portfolio Evaluations: An end-to-end review capturing the creative and strategic process from concept to delivery.
Graduating after completing MBA in Fashion Management from JD School of Design offers career opportunities in the following roles :
- Visual Merchandiser
- Trend Forecaster
- Show and Event Producer
- Retail Manager
- PR Agent
- Operations Manager
- Merchandiser
- Marketing Manager
- Educator
- Editor
FAQ
A: D School of Design’s MBA in Fashion Management blends creative innovation with business acumen. This course is designed to develop strategic thinking, leadership, and entrepreneurial skills tailored to the fashion industry. With a curriculum that combines marketing, retail, brand management, and digital strategy, this program prepares students for dynamic roles in the global fashion business.
A: The curriculum of the MBA in Fashion Management covers a diverse range of topics including fashion marketing, retail and supply chain management, brand strategy, consumer behavior, entrepreneurship, financial management, digital marketing, and sustainability in fashion. These subjects provide a holistic understanding of the fashion business landscape.
A: Yes, JD School of Design offers robust placement support, including internships and industry networking opportunities. Partnering with leading fashion brands, retail chains, and marketing agencies, the program ensures students gain real-world experience and career advancement opportunities.
A: JD School of Design offers state-of-the-art infrastructure, including modern classrooms, design and business labs, a resource-rich library, and spaces for collaborative learning. Facilities such as digital marketing studios and retail simulation setups enhance the practical learning experience.
A: Graduates can pursue roles such as Brand Manager, Retail Operations Manager, Fashion Marketing Specialist, Supply Chain Manager, Digital Marketing Executive, Business Consultant, and Entrepreneur. The MBA in Fashion Management program prepares students for leadership roles in the global fashion industry.
A: Yes, the program offers opportunities such as international workshops, guest lectures by global experts, and exchange programs with partner institutions. These experiences provide students with insights into the global fashion business landscape.
A: While prior experience in fashion or business is helpful, it is not mandatory. The program is designed to cater to a diverse group of students, providing foundational knowledge and advanced skills regardless of their academic or professional background.